---
title: Default HubSpot Blog | Sample HubSpot User
---

- [About Kenan-Flagler](http://www.kenan-flagler.unc.edu/about)
- [Programs](http://www.kenan-flagler.unc.edu/programs)
- [Admissions](http://www.kenan-flagler.unc.edu/admissions)
- [Student Life](http://www.kenan-flagler.unc.edu/student-life)
- [Faculty & Research](http://www.kenan-flagler.unc.edu/faculty)
- [News & Events](http://www.kenan-flagler.unc.edu/news)
- [Prospective Students](http://www.kenan-flagler.unc.edu/prospective-students)
- [Admitted Students](http://www.kenan-flagler.unc.edu/admitted-students)
- [Institute & Centers](http://www.kenan-flagler.unc.edu/institute-centers)
- [Alumni](http://www.kenan-flagler.unc.edu/alumni)
- [Recruiters & Companies](http://www.kenan-flagler.unc.edu/recruiters-and-companies)
- [Support the School](http://www.kenan-flagler.unc.edu/support-the-school)
- [Contact Us](http://www.kenan-flagler.unc.edu/about/contact)

 Connect

- <http://www.facebook.com/KenanFlagler>
- <http://twitter.com/#!/kenanflagler>
- <http://www.youtube.com/user/unckenanflagler>
- - **Kenan-Flagler Blogs**
    - [MBA](http://blogs.kenan-flagler.unc.edu/mba/)
    - [EMBAtalk](http://blogs.kenan-flagler.unc.edu/embatalk/)
    - [Online MBA@UNC](http://onlinemba.unc.edu/blog/)
    - [Master of Accounting](http://blogs.kenan-flagler.unc.edu/mac/)
    - [Undergrad Business](http://blogs.kenan-flagler.unc.edu/undergraduate/)
    - [Executive Development](http://execdev.kenan-flagler.unc.edu/blog)
    - [IMPACT](http://blogs.kenan-flagler.unc.edu/impact/)
    - [Entrepreneurship](http://blogs.kenan-flagler.unc.edu/entrepreneurship)
    - [UNC Business Essentials](http://blogs.kenan-flagler.unc.edu/ube/)
    - [Sustainability](http://blogs.kenan-flagler.unc.edu/sustainability/)
    - [Family Enterprise](http://blogs.kenan-flagler.unc.edu/family-enterprise/)
    - [Real Estate Blog](http://blogs.kenan-flagler.unc.edu/realestate/)
- <https://plus.google.com/u/0/104534544305549911645>
- <http://www.linkedin.com/edu/school?id=18803>
- - **Kenan-Flagler RSS Feeds**
    - [Alumni Events](http://www.alumniconnections.com/olc/pub/UBS/rssfeeds/rssevtcal.cgi)
    - [News](http://www.kenan-flagler.unc.edu/RSS.ashx?t={CEDDF012-E366-4029-9618-DD4F0F189AAD})

[Make a Gift Online](https://macblog.kenan-flagler.unc.edu/development/make-a-gift)

[![UNC Kenan-Flagler Business School](https://macblog.kenan-flagler.unc.edu/hs-fs/file-912931361-gif/images/logo-unc.gif)](http://www.kenan-flagler.unc.edu/)

[![UNC Kenan-Flagler Business School](https://macblog.kenan-flagler.unc.edu/hs-fs/file-912931361-gif/images/logo-unc.gif)](http://www.kenan-flagler.unc.edu/)

![](https://macblog.kenan-flagler.unc.edu/hs-fs/file-917370410-gif/images/logo-shaping.gif)

- <http://www.facebook.com/KenanFlagler>
- <http://twitter.com/#!/kenanflagler>
- <http://www.youtube.com/user/unckenanflagler>
- - **Kenan-Flagler Blogs**
    - [MBA](http://blogs.kenan-flagler.unc.edu/mba/)
    - [EMBAtalk](http://blogs.kenan-flagler.unc.edu/embatalk/)
    - [Online MBA@UNC](http://onlinemba.unc.edu/blog/)
    - [Master of Accounting](http://blogs.kenan-flagler.unc.edu/mac/)
    - [Undergrad Business](http://blogs.kenan-flagler.unc.edu/undergraduate/)
    - [Executive Development](http://execdev.kenan-flagler.unc.edu/blog)
    - [IMPACT](http://blogs.kenan-flagler.unc.edu/impact/)
    - [Entrepreneurship](http://blogs.kenan-flagler.unc.edu/entrepreneurship)
    - [UNC Business Essentials](http://blogs.kenan-flagler.unc.edu/ube/)
    - [Sustainability](http://blogs.kenan-flagler.unc.edu/sustainability/)
    - [Family Enterprise](http://blogs.kenan-flagler.unc.edu/family-enterprise/)
    - [Real Estate Blog](http://blogs.kenan-flagler.unc.edu/realestate/)
- <https://plus.google.com/u/0/104534544305549911645>
- <http://www.linkedin.com/edu/school?id=18803>
- - **Kenan-Flagler RSS Feeds**
    - [Alumni Events](http://www.alumniconnections.com/olc/pub/UBS/rssfeeds/rssevtcal.cgi)
    - [News](http://www.kenan-flagler.unc.edu/RSS.ashx?t={CEDDF012-E366-4029-9618-DD4F0F189AAD})

[Make a Gift Online](https://macblog.kenan-flagler.unc.edu/development/make-a-gift)

- [About Kenan-Flagler](http://www.kenan-flagler.unc.edu/about) 
    - [Core Values](http://www.kenan-flagler.unc.edu/about/core-values)
    - [Our People](http://www.kenan-flagler.unc.edu/about/our-people)
    - [Our Campus](http://www.kenan-flagler.unc.edu/about/campus)
    - [Our History](http://www.kenan-flagler.unc.edu/about/history)
    - [Rankings & Reputation](http://www.kenan-flagler.unc.edu/about/rankings)
    - [Real-Life Learning](http://www.kenan-flagler.unc.edu/about/real-life-learning)
    - [Faculty Research Impact](http://www.kenan-flagler.unc.edu/about/faculty-research-impact)
    - [Global Engagement](http://www.kenan-flagler.unc.edu/about/global-engagement)
- [Programs](http://www.kenan-flagler.unc.edu/programs) 
    - [Full-Time MBA](http://www.kenan-flagler.unc.edu/programs/mba)
    - [Executive MBA Programs](http://www.kenan-flagler.unc.edu/programs/emba)
    - [MBA@UNC Online](http://www.kenan-flagler.unc.edu/programs/online-mba)
    - [Executive Development](http://www.kenan-flagler.unc.edu/executive-development)
    - [Master of Accounting](http://www.kenan-flagler.unc.edu/programs/master-of-accounting)
    - [PhD Program](http://www.kenan-flagler.unc.edu/programs/phd)
    - [Undergraduate Business](http://www.kenan-flagler.unc.edu/programs/undergraduate-business)
    - [UNC Business Essentials](http://www.kenan-flagler.unc.edu/executive-development/open-enrollment/unc-business-essentials)
- [Admissions](http://www.kenan-flagler.unc.edu/admissions) 
    - [Full-Time MBA](http://www.kenan-flagler.unc.edu/admissions/mba)
    - [Executive MBA Programs](http://www.kenan-flagler.unc.edu/admissions/emba)
    - [Online MBA@UNC](http://www.kenan-flagler.unc.edu/admissions/online-mba)
    - [Master of Accounting](http://www.kenan-flagler.unc.edu/admissions/master-of-accounting)
    - [PhD Program](http://www.kenan-flagler.unc.edu/admissions/phd)
    - [Undergraduate Business](http://www.kenan-flagler.unc.edu/admissions/undergraduate-business)
    - [UNC Business Essentials](http://www.kenan-flagler.unc.edu/executive-development/unc-business-essentials)
- [Student Life](http://www.kenan-flagler.unc.edu/student-life) 
    - [Meet Our Students](http://www.kenan-flagler.unc.edu/student-life/meet-our-students)
    - [MBA Student Life](http://www.kenan-flagler.unc.edu/student-life/mba)
    - [EMBA Student Life](http://www.kenan-flagler.unc.edu/student-life/emba)
    - [Online MBA@UNC Student Life](http://www.kenan-flagler.unc.edu/student-life/online-mba)
    - [MAC Student Life](http://www.kenan-flagler.unc.edu/student-life/master-of-accounting)
    - [Undergraduate Student Life](http://www.kenan-flagler.unc.edu/student-life/undergraduate)
    - [Living in Chapel Hill](http://www.kenan-flagler.unc.edu/student-life/chapel-hill)
- [Faculty & Research](http://www.kenan-flagler.unc.edu/faculty) 
    - [Faculty Directory](http://www.kenan-flagler.unc.edu/faculty/directory)
    - [Meet Our Faculty](http://www.kenan-flagler.unc.edu/faculty/meet-our-faculty)
    - [ROI Research Magazine](http://www.kenan-flagler.unc.edu/faculty/roi-magazine)
    - [Research Centers](http://www.kenan-flagler.unc.edu/faculty/research-centers)
    - [Areas of Expertise](http://www.kenan-flagler.unc.edu/faculty/areas-of-expertise)
    - [Academic Areas](http://www.kenan-flagler.unc.edu/faculty/academic-areas)
- [News & Events](http://www.kenan-flagler.unc.edu/news) 
    - [In the News](http://www.kenan-flagler.unc.edu/news/in-the-news)
    - [Events Calendar](http://www.kenan-flagler.unc.edu/news/events-calendar)
    - [Multimedia](http://www.kenan-flagler.unc.edu/news/multimedia)
    - [Publications](http://www.kenan-flagler.unc.edu/news/publications)
    - [Blogs](http://www.kenan-flagler.unc.edu/news/blogs)
    - [For the Media](http://www.kenan-flagler.unc.edu/news/media-center)

- [Prospective Students](http://www.kenan-flagler.unc.edu/prospective-students) 
    - [Full-Time MBA](http://www.kenan-flagler.unc.edu/prospective-students/mba)
    - [Executive MBA Programs](http://www.kenan-flagler.unc.edu/prospective-students/emba)
    - [Online MBA@UNC](http://www.kenan-flagler.unc.edu/prospective-students/online-mba)
    - [Executive Development](http://www.kenan-flagler.unc.edu/prospective-students/executive-development)
    - [Master of Accounting](http://www.kenan-flagler.unc.edu/prospective-students/mac)
    - [PhD Program](http://www.kenan-flagler.unc.edu/prospective-students/phd-program)
    - [Undergraduate Business](http://www.kenan-flagler.unc.edu/prospective-students/undergraduate-business)
    - [UNC Business Essentials](http://www.kenan-flagler.unc.edu/admissions/unc-business-essentials)
- [Admitted Students](http://www.kenan-flagler.unc.edu/admitted-students) 
    - [Full-Time MBA](http://www.kenan-flagler.unc.edu/admitted-students/mba-admitted)
    - [Evening MBA](http://www.kenan-flagler.unc.edu/admitted-students/evening-mba)
    - [Weekend MBA](http://www.kenan-flagler.unc.edu/admitted-students/weekend-mba)
    - [Global OneMBA](http://www.kenan-flagler.unc.edu/admitted-students/onemba)
    - [Master of Accounting](http://www.kenan-flagler.unc.edu/admitted-students/mac-admitted)
    - [Undergraduate Business](http://www.kenan-flagler.unc.edu/admitted-students/undergraduate-admitted)
- [Institute & Centers](http://www.kenan-flagler.unc.edu/institute-centers) 
    - [Kenan Institute](http://www.kenan-flagler.unc.edu/institute-centers/kenan-institute)
    - [Hodges Leadership Center](http://www.kenan-flagler.unc.edu/institute-centers/leadership)
    - [Sustainable Enterprise](http://www.kenan-flagler.unc.edu/institute-centers/sustainable-enterprise)
    - [Real Estate](http://www.kenan-flagler.unc.edu/institute-centers/real-estate)
    - [Entrepreneurial Studies](http://www.kenan-flagler.unc.edu/institute-centers/entrepreneurship)
    - [Global Business Center](http://www.kenan-flagler.unc.edu/institute-centers/global-business-center)
    - [Family Enterprise](http://www.kenan-flagler.unc.edu/institute-centers/family-enterprise)
- [Alumni](http://www.kenan-flagler.unc.edu/alumni) 
    - [Keep in Touch](http://www.kenan-flagler.unc.edu/alumni/keep-in-touch)
    - [Events](http://www.kenan-flagler.unc.edu/alumni/keep-in-touch/Events)
    - [Jobs and Careers](http://www.kenan-flagler.unc.edu/alumni/career)
    - [Support the School](http://www.kenan-flagler.unc.edu/alumni/support-the-school)
    - [Lifelong Learning](http://www.kenan-flagler.unc.edu/alumni/lifelong-learning)
    - [Alumni News](http://www.kenan-flagler.unc.edu/alumni/alumni-news)
    - [Get Involved](http://www.kenan-flagler.unc.edu/alumni/get-involved)
- [Recruiters & Companies](http://www.kenan-flagler.unc.edu/recruiters-and-companies) 
    - [Recruit Talent](http://www.kenan-flagler.unc.edu/recruiters-and-companies/recruit-talent)
    - [Develop Employees](http://www.kenan-flagler.unc.edu/recruiters-and-companies/develop-employees)
    - [Solve a Business Challenge](http://www.kenan-flagler.unc.edu/recruiters-and-companies/solve-business-challenge)
    - [Supporting the School](http://www.kenan-flagler.unc.edu/recruiters-and-companies/supporting-the-school)
    - [Visit the School](http://www.kenan-flagler.unc.edu/recruiters-and-companies/visit)
- [Support the School](http://www.kenan-flagler.unc.edu/support-the-school) 
    - [Make a Gift Online](http://www.kenan-flagler.unc.edu/development/make-a-gift)
    - [Strategic Priorities](http://www.kenan-flagler.unc.edu/development/strategic-priorities)
    - [Ways to Give](http://www.kenan-flagler.unc.edu/development/ways-to-give)
    - [Your Gifts at Work](http://www.kenan-flagler.unc.edu/development/your-gifts-at-work)
    - [Donor Recognition](http://www.kenan-flagler.unc.edu/development/donor-recognition)
    - [Donor Testimonials](http://www.kenan-flagler.unc.edu/development/donor-testimonials)
- [Contact Us](http://www.kenan-flagler.unc.edu/about/contact) 
    - [Maps & Directions](http://www.kenan-flagler.unc.edu/about/campus/maps)
    - [Our Campus](http://www.kenan-flagler.unc.edu/about/campus)
    - [Social Media](http://www.kenan-flagler.unc.edu/about/social-media)

## Sample HubSpot User

### Recent Posts

## [Sample - How To Post](https://macblog.kenan-flagler.unc.edu/blog/attract-visitors-with-compelling-blog-content-sample)

 Posted by [Sample HubSpot User](https://macblog.kenan-flagler.unc.edu/blog/author/sample-hubspot-user) on May 14, 2014, 1:27:44 PM

- [Tweet](https://twitter.com/share)

---

**INTRODUCTION:**

Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.

Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant [keywords.](https://app.hubspot.com/l/keywords) Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.

 **Need some inspiration?** Check out these "How-To" examples from the HubSpot blog:

- [How to Write a Blog Post: A Simple Formula to Follow](http://blog.hubspot.com/marketing/how-to-write-blog-post-simple-formula-ht)
- [How to Do Keyword Research: A Beginner's Guide](http://blog.hubspot.com/marketing/how-to-do-keyword-research-ht)
- [How to Write an Effective Meta Description (Yes, They Still Matter)](http://blog.hubspot.com/marketing/how-to-write-meta-description-ht)

[Read More](https://macblog.kenan-flagler.unc.edu/blog/attract-visitors-with-compelling-blog-content-sample)

 10 Comments [Click here to read/write comments](https://macblog.kenan-flagler.unc.edu/blog/attract-visitors-with-compelling-blog-content-sample#comments-listing)

[All posts](https://macblog.kenan-flagler.unc.edu/blog/all)

### I'm Interested

[Apply](http://www.kenan-flagler.unc.edu/admissions/master-of-accounting/apply)

[Master of Accounting](http://www.kenan-flagler.unc.edu/programs/master-of-accounting)

- [Admissions](http://www.kenan-flagler.unc.edu/en/admissions/master-of-accounting.aspx)
- [History](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/history)
- [Return on Investment](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/roi)
- [Ranking & Reputation](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/ranking)
- [Curriculum](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/curriculum)
- [Meet Our Faculty](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/faculty)
- [Career Services](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/career)
- [Contact Us](http://www.kenan-flagler.unc.edu/programs/master-of-accounting/contact)

### Related Links

- [MAC Admissions](http://www.kenan-flagler.unc.edu/admissions/master-of-accounting)
- [MAC Student Life](http://www.kenan-flagler.unc.edu/student-life/master-of-accounting)
- [Living in Chapel Hill](http://www.kenan-flagler.unc.edu/student-life/chapel-hill)

![](https://macblog.kenan-flagler.unc.edu/hs-fs/file-916080547-png/images/logo-unc-footer1.png)

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- [Brand Overview and Resources](http://www.kenan-flagler.unc.edu/brand/)
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- [Jobs at UNC Kenan-Flagler](http://www.kenan-flagler.unc.edu/?__hstc=233546881.05d0913343263608835e781dbaeefc2b.1396845747792.1401439786429.1401447342054.89&__hssc=233546881.33.1401447342054&__hsfp=3744152438)

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